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Best selling author Craig Kielber, the Canadian human rights activist, and recipient of the Nelson Mandela Freedom Medal sure had a point when he said
"Time flies when you are changing the world" 2023 is a thing of the past and so too is an event that took place for the second time in South Africa, back in August of 2003 - The World Cooks Tour Food Hunger! This was the tenth anniversary of the first World Cooks Tour for Hunger where in 1993, over 150 chefs from around the world visited our shores, at their own expense, and literally cooked up a storm in various hotel restaurants around our country. This initiative was the brain-child of the late Dr Bill Gallagher, a legend of a chef himself, who led the SA Chefs Association, the managing coordinators of the event, under the auspices of WACS (The World Association of Cooks Society). Tiger Brands was the gracious headline sponsor of the event. We were members of the committee who managed the even,t and are proud today of the fact that the event raised a magnificent R1.3 Million Rands towards the two main beneficiaries of the fund-raising effort: HEARTBEAT and The African Children's Feeding Scheme. At the time The African Children's Feeding Scheme fed 14 000 children daily in both formal and informal settlements around South Africa. As one writes of this 20 year old memory we realise and only now properly appreciate and understand the importance of nutrition - in particular a diet consisting of high quality protein - in the growth of a young child's developing brain, and feel blessed to have played a small part in such a deeply effective project that would have had far reaching benefits for many growing children back then, who are probably active adults today. The Southern Sun Hotel group ran Nationally themed Cuisine promotions in many of their hotel restaurants and generous guests contributed towards the project. Here we show the promotional posters that we designed - Canadian Cuisine at The Atrium Restaurant at Sandton Towers and A Taste of England at the Gazebo and the Ferns Restaurant at Sandton Sun. Chefs from Canada and England respectively, were involved in the preparation of the special food that was served. Perhaps it is time to revisit this idea...
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AuthorTremaine Theron is the sole proprietor of TNT Design & Promo - offering goods and services to the Hospitality Industry since 1994. Archives
January 2024
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